Perceptions offers tailor-made communication strategies built around your objectives and designed to reach the right audiences. Our interactive key messaging workshops explore what makes your company unique and the strengths you wish to highlight. We then craft this information into key messages that ensure consistency in future communications.
Support during a crisis can be critical to an organization’s reputation, and even survival. Crisis communications plans we developed for government and private organisations have been put to the test during live crises, including life-threatening accidents, political attacks, and disastrous weather.
Perceptions helps companies to communicate clearly and concisely with investors and regulators, ensuring that all compliance issues are addressed. We also help prepare annual reports, sales deck presentations, investor reports, private placement memorandums, investor pitches, and more.
Corporate Social Responsibility and Sustainability strategies provide an outlet for giving back to the community, while reinforcing your company’s key messages. We create bespoke CSR and CSS strategies that leverage your strengths and help to generate goodwill, strengthen brand awareness, and maximise your societal impact.
The ideal way to measure the impact of your communication activities is testing them against KPIs. Perception audits gauge the change in how your target audience perceives you. If a full perception audit is not possible due to budgetary constraints, a media audit focused on journalists and influencers can also be a good measure.
We help prominent public and private sector organisations set up or develop existing in-house Public Relations functions, offering training and helping them to create key messages, communications policies, and crisis comms plans. Major secondment projects have been completed for the Bahrain Tender Board and Ebrahim K. Kanoo, in addition to behind-the-scenes strategic work for Bahrain and UAE-based communications agencies, a Bahraini politician, and an international businessman.
